Digital Marketing Executive

Role Overview:

The Talent Set is excited to be working with a leading membership as they search for a new Digital Marketing Executive to join their team.

The successful candidate will develop and execute marketing strategies to grow membership, enhance the organisation's reputation, and drive event attendance, with a focus on digital platforms and content creation.

Key Responsibilities:

• Develop and execute marketing and communications plans aligned with organisational goals.
• Analyse market trends and customer insights to inform strategic decision-making. Set clear objectives and KPIs for marketing campaigns.
• Manage the end-to-end lifecycle of marketing campaigns, from conception to execution and evaluation.
• Develop compelling content and messaging to engage target audiences.
• Utilise digital channels effectively to reach and convert prospects.
• Track campaign performance, analyse results, and optimise strategies accordingly.
• Create high-quality content (e.g., articles, blog posts, social media posts) to support marketing objectives.
• Manage content calendars and ensure consistency in brand messaging and optimise content for SEO to improve website visibility.
• Implement and manage digital marketing campaigns across various channels (e.g., social media, email, SEO, PPC).
• Utilise analytics tools to measure campaign performance and ROI.
• Stay up to date with digital marketing trends and best practices.
• Build strong relationships with internal and external stakeholders, collaborate with cross-functional teams to achieve marketing goals and provide regular updates on campaign performance and insights.

Person Specification:

• Proven expertise in crafting and optimising digital campaigns across various channels, including video production.
• Skilled in utilising digital marketing tools such as social media platforms, CMS, CRM systems, and Google Analytics.
• Adept at managing multiple marketing projects simultaneously, ensuring timely delivery within budget constraints.
• Strong interpersonal skills with the ability to foster productive partnerships with both internal and external stakeholders.
• Driven and determined professional with a proven track record of achieving and exceeding targets.
• Collaborative and adaptable individual who thrives in fast-paced, cross-functional environments.
• Creative thinker capable of developing innovative solutions and overcoming challenges. Proficient in Microsoft 365, Adobe Creative Suite, Dot Digital, Canva, and image/video editing software.
• Eager to explore and leverage AI-driven technologies to enhance efficiency and effectiveness.

What’s on Offer:

• Competitive salary of £35,500 for the successful candidate. An immediate start in a fantastic organisation that harbours creativity and learning. A flexible hybrid working pattern with just 2 days per-month in the organisation’s Central London location.

How to Apply:

To apply, please submit your CV demonstrating your suitability for this role to us.

Commitment to Diversity:

The Talent Set and our partner organisation are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, sexual orientation, disability, age, or gender. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.