Director, Retailers & Brands

About Hyve

We believe that when people come together, powerful things happen. Hyve Group plc connects global industry communities through unmissable events, online networking platforms, and hyper-productive meeting programmes.

Our decades of experience put us at the heart of industries, and we are committed to using our influence to shape innovation and drive progress across our customer communities.

Our market-leading portfolio of global brands includes Shoptalk, Spring Fair, Africa Oil Week, Bett, Mining Indaba, and Retail Meetup.

About Shoptalk

Shoptalk and Groceryshop are the fastest-growing events in the history of retail. They are where the entire retail ecosystem comes together, both in-person and online, to create the future of retail based on the latest trends, technologies and business models.

Our 10,000 attendees tell us each year that Shoptalk and Groceryshop are the industry’s best events, consistently describing their experiences as amazing, educational, energizing, exciting, insightful, inspiring, productive and fun. Held annually in Las Vegas (Shoptalk: March, Groceryshop: September), with a recent launch in Europe this June, Shoptalk events are unparallelled gatherings of individuals and companies reshaping how consumers discover, shop and buy.

The events provide platforms for senior executives from large retailers and branded manufacturers, startups, tech companies, investors, media and analysts to learn, network, collaborate and evolve. Shoptalk’s portfolio also includes Retail Meetups, industry-leading virtual events that focus on large-scale networking and collaboration, underpinned by proprietary technology.

Hyve Group plc acquired Shoptalk in December 2019 and acquired Retail Meetup in December 2020. Hyve Group plc is a next generation global events business whose purpose is to create unmissable events, where customers from all corners of the globe share extraordinary moments and shape industry innovation.

#LifeAtHyve

At Hyve, we are driven by our values: brilliant work, fresh thinking, rich connections, and collective buzz. In practice, this means we value quality, work with passion, celebrate uniqueness, and are our best when we work together.

We value a diverse team and are committed to employing individuals from all backgrounds and creating a culture based around belonging.

Our hybrid working model ensures we respect our peoples’ work/life balance.

Human connections are our speciality, and we offer a jam-packed calendar of social events, inclusion workshops, and professional development opportunities to make sure #LifeAtHyve is always fulfilling and exciting.

Why we’re hiring:

Retailers and Brands are at the heart of everything we do and Shoptalk is the one-stop shop for all of the industry’s events. We’re looking for enthusiastic and passionate sales leaders and category directors to immerse themselves in our retailer and brand ecosystem. Together, we will build on what already is the industry’s largest community of retail changemakers as we triple in size by 2025.

Role Overview

As a Director of Retailers & Brands for Shoptalk, you will be responsible for building, nurturing and securing a network of retailer and brand attendees for the entire Shoptalk 2024 portfolio - including Shoptalk Spring, Groceryshop, Shoptalk Meetup for Women and Shoptalk Fall.

You will be a champion for enduring client relationships as this will involve expanding current accounts, both locally and globally, as well as researching and seeking new retail and brand partnerships. Your focus will be on attendee acquisition and retention at both an individual and group level, with an enthusiastic and creative approach to relationship building. This will also extend to paid for delegate ticket sales and may also support the rollout of additional Shoptalk and Groceryshop products, which may require international travel.

You will be a target driven leader, demonstrating a track record of meeting and exceeding targets on a regular basis across multiple products. You will work across a suite of events simultaneously, so agility is also key to success in this role.

You will be an excellent and confident communicator and presenter, both virtually via the phone/video calls and in person. This role will require you to take advantage and be creative with all means of outreach in order to build relationships with the right attendees and partners.

Key responsibilities

• Manage and grow key business accounts, developing existing relationships and generating new connections with retail and brand partners
• Arrange virtual and in-person meetings and presentations with individuals, associations and accounts to deliver registrations of large contingents from top retailers & brands for the Hosted Program as well as paid for delegate tickets
• Meet weekly and monthly attendee acquisition and revenue targets
• Prospecting via phone to grow new business pipelines and follow up on marketing efforts, also leveraging data platforms directly (LinkedIn, Hubspot)
• Identify and engage with senior and C-suite executives, confident to understand their key projects and challenges and communicate Shoptalk’s portfolio and capabilities to connect them with the entire retail ecosystem
• Conceptualize and execute new engagement methods
• Identify Shoptalk advocates and empower them to support and engage with our community
• Cross-collaboration with content, marketing, events and sales to ensure we’re tactically leveraging our community to meet team and org wide goals
• Attend industry events, ensuring ROI is demonstrated
• Manage the entire sales process from initial contact through to post show feedback
• Track registration, produce contingency plans when necessary to meet independent and overall target goals and KPIs
• Work closely with marketing to convert inbound leads to registered attendees
• Build and execute email marketing campaigns to drive awareness and conversion across key accounts, including producing exciting and original copy

Skills & Experience:

To be successful in this role, you must have/be:

• Experience in account management within the events, or retail, industry
• Minimum 7 years’ experience in a targeted & performance-based Sales/Business Development role
• An effective sales leader with a track record of top performance and exceeding sales targets, confident in all stages of the sales cycle
• Confident presenter and ability to engage with the C-suite
• Exhibit self-motivation and an inquisitive nature
• Be comfortable in a fast-paced, high growth, entrepreneurial environment
• Exceptional verbal and written communication skills
• Be passionate about building an admired product and cultivating community across the retail and related industries
• Be on top of retail industry news and trends (funding raised, acquisitions, company results, etc.)
• Knowledge and ease of use across operating systems such as Hubspot, Zoominfo CRM platforms
• Have strong analytical skills with the ability to collect, organize and analyze large amounts of data with attention to detail and accuracy
• Work efficiently in google sheets; ability to create pivot tables, carry out v-lookup and basic formulas for data manipulation and analysis, etc.
• The ability to prioritize tasks and organize your time effectively

Compensation & Benefits:

• This position will be eligible for a competitive commission structure
• Full medical, dental, vision package to fit your needs.
• Retirement plan with company match (401K)
• Competitive vacation policy.
• Hybrid Work