Senior Associate Data Analytics L1

Publicis Sapient, the digital business transformation hub of Publicis Groupe, helps clients drive growth and efficiency and evolve the ways they work, in a world where consumer behaviour and technology are catalysing social and commercial change at an unprecedented pace. With 20k people distributed across the globe, our expertise spanning technology, data sciences, consulting, and creative combined with our culture of innovation enables us to deliver on complex transformation initiatives that accelerate our clients’ businesses through creating the products and services their customers expect. Responsibilities Performance analysis of digital and CRM campaigns, with a focus on lead management and conversion KPIs. Analysis of the customer base, through the formulation of behavioural scores and business-driven indices to guide strategic decisions. Collect data from internal and external sources, organize and structure it in order to clean up databases, correcting any errors in data collection and storage systems. Create reports and documents with the results of the analyses to be presented to internal stakeholders. Qualifications Min 4 years in same role in a consultant company. Strong math and analytical skills. Expert in Excel and/or other data modeling applications. SQL fundamentals or similar experience in analyzing large datasets is required. Passionate about data mining, identifying patterns and potential anomalies, and resolving them. Strong working experience with software such as Power BI, Tableau, or Qlik. Experience in data cleaning and preparation (ETL). Python or another programming language is an advantage. Decision Support: Extract useful insights for strategic project decisions. Process Optimization: Identify opportunities for optimizing existing business reports or procedures. Ability to work within a complex and fluid, fast-paced, demanding work environment. An ability to thrive in a dynamic and often ambiguous environment, working independently and collaboratively with cross-functional teams. Highly effective communication skills (verbal and written). Previous experience in other CRM or Automotive projects/companies is an advantage. Additional Information We work with cutting-edge technology which has always been part of our DNA and we want our employees to define what technologies our clients use next. We provide many learning opportunities to deepen your skillset and to support your professional growth. We offer numerous discounts on travel, cultural and leisure activities. We put the well-being of our people first and organize various health initiatives. We offer you a vibrant workplace culture with many different community events throughout the year. As part of our dedication to an inclusive and diverse workforce, Publicis Sapient is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. J-18808-Ljbffr

Location: provincia-di-milano, IT

Posted Date: 11/23/2024