Integrated & Digital Media Manager (m/f/d)

Job Location

Schwalbach Am Taunus

Job Description

We are looking for a passionate individual who can lead our media campaigns with the mentality of a business owner, bringing our brands’ vision and strategy to life for our consumers! Together, we'll continue to build leading brand experiences and make a difference for over 100 million consumers living in Germany, Austria and Switzerland - every single day. Pretty cool, right?

YOUR ROLE

You will be an integrative part of our dedicated in-house media team that will deliver outstanding media plans, engage and delight consumers with our iconic brands, and drive business results together with our brand managers.

• Lead integrated media strategy and planning for a portfolio of brands across all media channels including TV, digital, print, OOH, etc. determining role of channels and media mix to best resonate with our audiences

• Leverage media planning tools, data, market understanding and a consumer-centric approach to conduct scenario planning and audience analysis

• Closely partner with Digital Planner to ensure digital campaigns are successfully translated from planning to execution

• Act as steward of brand media investments to build channel allocations and adapt to budget changes as needed

• Present innovative ideas about campaigns’ strategies and effective ways to reach the identified target audience, accelerating business performance, and stay ahead of the competition by analyzing, keeping pace and in touch with industry trends.

Job Qualifications

WORK EXPERIENCE AND SKILLS NEEDED

• Must-Have: Experience with integrated media planning in an agency or brand setting.

• Subject matter expertise in all media channels with a particular focus on TV and digital.

• Experience using industry standard planning tools & data sets to create data-driven media plans.

• Knowledge of Germany media landscape.

• You have completed a university degree or apprenticeship with respective work experience in Media.

• Experience managing and working with multiple partners and campaigns.

• Attention to detail, entrepreneurial and growth mindset, analytical, innovative.

• You communicate fluently in English. German skills are a plus.

• Preferable: Experience working with Consumer-Packaged Goods’ companies is highly appreciated.

Software, equipment and tools

• Must-Have: Microsoft Office Package (in particular, excellent Excel skills).

• Experience with Programmatic Buying Platforms such as DV360 or The Trade Desk.

• Preferable: Experience with Ad serving & Audit Tools’ management (Flashtalking, MOAT, Nielsen DAR) is a plus.

WHAT WE OFFER YOU

• Responsibilities as of Day 1 – You will have total ownership of your projects from the beginning; you will build consumer-centric, data-driven strategies, identify new and innovative media opportunities, and manage outcomes that directly impact brand growth.

• Head Office Location: This role is based in our Germany Head Office in Schwalbach, which is an easy 15min commute from Frankfurt city center by car or 30min with a regular train connection and free shuttle service from the station to the office. There is free on-site parking, on-site discounted Coffee bars and a restaurant as well as employee gym facility.

• Flexibility: We operate a flex at work approach, with flexibility built into the role. Our media team spends 3 days of their week collaborating together in our office or at our external partners or customers. This is balanced with 2 of their days spent on focused work which most tend to do from home.

• The chance to influence the future of our brands – evolving channels, competition, and customers reality makes working in a consumer goods business dynamic every single day.

• A permanent employment contract with a competitive salary, yearly performance-based compensation review and a

• wide range of social benefits (e.g., relocation and visa support, company pension plan, Christmas and vacation bonus, stock purchasing programs, etc.).

• Dynamic and respectful work environment – Our employees are at the core of everything we do. We value every individual and encourage initiatives promoting agility and work/life balance. Flexible work arrangements will be available, with the opportunity to work couple of days a week from home.

• Diverse career perspectives with new job assignments every 2-3 years to gain experience in different areas of Media and with different brands.

APPLICATION

To optimally prepare for our online assessment & interviews, make sure you fully understand our application process.

• CV as a separate document

• Cover letter for the specific role you are applying for

• Copy of Bachelor and Master (if applicable) diploma and transcript

• Copy of relevant work, internship and volunteering certificates or reference letters

Please upload all documents in the "CV/Resume" field. Incomplete applications may lead to delays in the recruitment process.

At P&G #weseeequal

We are an equal opportunity employer and value diversity at our company. At P&G, we strive to build a culture where everyone feels welcome, included, and able to bring their full selves to work.

We ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process. Please click here if you require an accommodation during the application process. Please make sure to wait to hear back from us regarding your accommodation before proceeding with the online assessment, we thank you in advance for your patience.

Job Schedule

Full time

Job Number

R000105890

Job Segmentation

Experienced Professionals (Job Segmentation)

Location: Wiesbaden (Kreis), DE

Posted Date: 11/25/2024