Salesforce Marketing Cloud Consultant

Job Title : Salesforce Marketing Cloud Consultant Experience : 3 to 5 Years Level : Expert Location : Gurugram (Gurgaon), with occasional travel to Pune as required. NOTE : Only Immediate Joiners Job Description : We are seeking a highly skilled and experienced Salesforce Marketing Cloud (SFMC consultant to join our team. The ideal candidate will have a deep understanding of SFMC' capabilities, strong technical proficiency, and a proven track record of successfully implementing and integrating SFMC with Salesforce products and other marketing tools. This role demands a combination of technical expertise, project management skills, and hands-on experience in marketing automation. Key Responsibilities : - Setup, Implement and integrate Salesforce Marketing Cloud across multiple channels, including Email, SMS, WhatsApp, Push notifications and Custom Dashboards. - Execute strategies using Marketing Cloud Personalization, Data Cloud, and Datorama integration. - Develop, implement, and optimize automations and journeys for daily operations, ensuring efficiency and accuracy. - Configure and manage SFMC components : Email Studio, Mobile Studio (Push, SMS, WhatsApp), Contact Builder, Audience Builder, Automation Studio, Journey Builder, Reporting, and Einstein features. - Write and troubleshoot SQL queries, HTML, and CSS for dynamic email functionalities. - Hands on work experience with API triggers and 3rd party integration. - API Promotional/Transactional and promotional campaigns. - Provide ongoing production support, analyse issues, and implement solutions to ensure system stability and performance. - Collaborate with cross-functional teams, guiding customers through the implementation and best practices of Marketing Cloud solutions. - Develop user stories, functional specifications, and project plans in coordination with stakeholders. - Conduct client meetings to understand business needs and tailor SFMC solutions accordingly. - Track and manage project progress, providing regular updates to stakeholders. - Serve as the primary client contact, offering guidance on marketing best practices and resolving complex scenarios. - Conduct Knowledge Transfer KT and act as a Subject Matter Expert (SME) to the delivery team throughout the project, ensuring customer success. Preferred Certifications : - Salesforce Marketing Cloud Email Specialist - Salesforce Marketing Cloud Administrator - Salesforce Marketing Cloud Developer - Salesforce Marketing Cloud Consultant - Salesforce Data Cloud Consultant - Salesforce Marketing Cloud Personalization : - Bachelor's or master's degree in computer science, Information Technology, Marketing, or a related field. - Minimum 3-5 years of relevant experience in Salesforce Marketing Cloud implementation and integration. - Strong client handling and communication skills. - Experience in the automotive industry is a plus. - In-depth technical expertise in SFMC and familiarity with Salesforce CRM, MarTech, and AdTech solutions. - Ability to understand business requirements, develop technical strategies, and create effective solutions. - Proven experience with Salesforce product integrations. - Proficiency in Agile methodologies and strong facilitation skills. - Understanding of Marketing Automation Data Governance, Security, and Compliance best practices. If you are a talented individual with a passion for marketing technology and a drive to deliver success for our clients, we encourage you to apply for this exciting opportunity. Join us in shaping the future of marketing automation with Salesforce Marketing Cloud (ref:hirist.tech)

Location: in, IN

Posted Date: 11/27/2024